Customer service can be defined as; An organization’s ability to fulfill their customers’ wants and supply their needs.
Customers and business owners and managers always like to talk about what good customer service is (and isn’t). One of the better definitions we have found is: “excellent customer service (is) the ability of an organization to constantly and consistently exceed the customer’s expectations.”
By accepting this above definition your company will need to expand their ability to manage the services offered to a customer. Your new goal is to consistently EXCEED your customers’ expectations. This will affect every aspect of your business. To rise up to this level of service, everyone in your company must be committed to make the best decisions for the results desired to impress your customers, not just those employees of our business that are face-to-face with the customer.
This level of service can only be accomplished once you make a commitment to learn what our customers’ needs and wants are. Then you MUST develop and implement a plan of action.
By providing this level of customer service your small business can distinguish itself from the competition.